The REBRAND Jury Council
An Evolved Model of Recognition
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Reimagining Review Without Compromising Standards
We’ve streamlined our review process to allow more timely and flexible recognition of brand transformation work — while preserving the editorial depth and discernment that REBRAND is known for worldwide.
Who Reviews Spotlight Submissions?
Spotlight submissions evaluation are led by REBRAND’s internal editorial team, the very team that oversaw the globally respected REBRAND 100® Global Awards for more than 20 years.
To ensure continued diversity of thought and global perspective, we also consult with a select circle of brand experts and past jurors from our decades-long network across industries, disciplines, and regions. Their insight helps reinforce the standards that shaped REBRAND’s reputation for excellence.
What We Look For
The Jury Council is guided by REBRAND’s mission: to recognize meaningful brand change and elevate the work that moves industries forward.
Projects are reviewed with a critical but generous lens for: originality, clarity of strategy, relevance to the market, executional excellence, and impact.
Our Right to Curate
We are committed to celebrating impactful work, but not all submissions will be accepted. We apply a high editorial standard and retain full discretion over what is chosen for recognition or publication across our website, REBRAND TV, and other communications channels.
Your Responsibility
By submitting, you confirm that you’ve secured all rights and permissions for the assets you share, including images, video, and text, and that REBRAND assumes no liability for any submissions used in Spotlight recognition. Work submitted must be original, approved for external showcase, and properly credited.
Meet Some of Our Past Jurors
The REBRAND 100® legacy was shaped by renowned practitioners across continents. Learn more about our past jury panels:
NOTE:
Please know that if/when our Jury Council reviews the work, we will remove the name of the brand consultants, since jurors are unaware of who did the work, until after they make their decisions. In the examples in our winners showcases, you will see that the credits sections are visible because they were projects already reviewed by jurors in the past.