Alexander Engelhardt

Vice President
Brand Management
Deutsche Telekom AG

Germany

Alexander Engelhardt joined Deutsche Telekom, one of the world’s leading integrated telecommunications companies, in 2012. The company has some 178 million mobile customers, 28 million fixed-network lines, and 20 million broadband lines.

Since the beginning of 2017, Alexander has led the Brand Management team for the global organization with reach in many countries. In that position, he is responsible for the global definition and implementation of all strategic brand and design matters.

Previously as Director of Corporate Brand Management, he was in charge of the global brand strategy and brand communications at B. Braun Medical, one of the world’s leading healthcare providers.

Alexander started his carrier in 1999 as Marketing Manager at the logistics division of the global mobility company Deutsche Bahn, after he studied business administration at the Universities of Mainz (Germany) and Dijon (France).